curated marketplaces: the new way to sell
In a recent Forbes article that our team shared around in an email thread, the writer shared what we have already believed in from day one at #clutchbagsdotcom; value drive marketplaces. From day one our #girlboss platform has been about curating a female small business driven space to help clients sell their product. But it's also so much more than that/ Being on our curated marketplace, means being driven by value, and attracting a very conscious consumer.
The rise of the conscious consumer has been manifesting itself for a while now. Now more than ever, we see multi brand marketplaces popping up everywhere. Why? Because these conscious consumers are looking to shop BRAND way more so than just PRODUCT. Consumers are connecting with a brand's aesthetics, a brand's values, and a brand's impact in the space that it exists. 90% of millennial say that they want to switch to shopping brands that are associated with causes. That's why, offering a platform that houses all of these brands is thriving. If consumers can support local businesses or social impact businesses all in one place, the connectivity of these brands drives sales and consumer traffic.
GO LIVE TODAY
As consumers are shopping brand story and mission more than ever, curated marketplaces are the best value driven business models. At Clutch Bags, we offer selling space to female designers who are making locally, wherever they may be. Not only do we offer a value driven marketplace and a designer profile page for our sellers, we also offer marketing and exposure beyond a traditional marketplace. When you start your journey of selling with us, we also sell your product through our marketing platforms. Whether that be newsletters, mailers, blogs, twitter, facebook or instagram. We offer an exposure to new audiences that appreciate the value driven nature of our marketplace.