In 2021, there's no excuse not to shop small and local. Initiatives like Shop Small by American Express show the value larger companies are placing on supporting and shopping from small and local businesses.
Whether it's your local deli or shopping from a small online retailer over a large department store, business owners, designers, vendors and individuals are impacted by your purchasing decisions. This purchasing power is to be taken with great responsibility. With it, we can decide what kind of consumer future we want. Whether it's sustainably focussed, ethically conscious and diverse, we have the power to decide.
That's why at Clutch Bags dot com, we place #girlboss designers in a curated marketplace for locally made designs, to empower communities and share awesome accessories online! You can shop our latest campaign this spring here.
Shopping small and local doesn't just mean providing equity and profit, it fosters community, the economy, creativity and more. From a recent New York City Gov article, 'Shopping small means you're supporting your community. Small businesses are the backbone of New York's local economy, with more than 230,000 businesses, employing 3.69 million people'. Besides contributing to the workforce, small businesses connect communities and help create unique, energetic neighborhoods throughout our city.
Here are some ways you can help your local small businesses that extends beyond your purchasing power:
Share Small Business Content on Social Media
A great way to support your local business is to share their content on social media. It can be as simple as posting a picture on Instagram or checking in on Facebook. This also means interacting with it!
Leave Positive Reviews
Spread the love with positive reviews and word-of-mouth marketing to your community. Leave an online review for small businesses to get more traction and visibility.
Join the Fun!
Remember to support the diverse, independent, small businesses that enrich neighbourhoods across your state or city. As we enter this spring/summer season, don't forget to shop Clutch Bags dot com.